Category Archives: Second Star to the Right Book Shop

How Writing Got Me Through a Very Tough Year

2023 has been a tough year for me. It began in January when my 97-year-old father’s health began to seriously deteriorate. And after many trips back and forth from Denver to New York, it was clear that the end was near. He passed away on May 18. It was a long life well-lived, but still, a big loss for everyone who knew him.

Then on the day before the funeral, when we were flying from my son’s business school graduation in Washington DC to New York, my husband received the final diagnosis of his recent health problem. He had multiple myeloma, cancer of the plasma cells, which seriously affects the body’s immune system. After the funeral, three shivas, and a couple of days of cleaning out my dad’s condo, we flew back to Denver. My husband would begin treatment. This included a regimen of twice-a-week infusions of a targeted drug therapy for three months. It was supposed to be followed by a stem cell transplant in October. Only in September, he contracted West Nile virus.

I am not making this up. And for those of you who are unfamiliar with the disease, West Nile is no joke. You get it from a mosquito bite. And although Colorado is known for its dry climate and lack of bugs, this year was different. We had an unusually large amount of rain and much warmer fall temperatures. There were swarms of mosquitoes. Colorado actually had the most cases in the entire country! West Nile can cause a high fever, excruciating headache, tremors, brain fog, paralysis, meningitis or worse. My husband had the first four symptoms. And with his compromised immune system, the virus took hold in a big way. He was hospitalized for two days and sick for five weeks. The stem cell transplant was postponed.

And then in October, the world went crazy. Hamas attacked Israel and a violent war erupted. Anti-Semitism around the world and on college campuses, including my own college campus, reared its ugly head and shook us to the core. It was soul-crushing, complicated, terrifying.

But we had to keep going. My husband slowly recovered from West Nile. Family members flew in to help. Our friends baked and cooked. My morning dog-walking group provided an arena for venting and processing whatever was on my mind. But the biggest distraction of all, was my writing. It became my refuge, my emotional escape hatch, my joy.

Before my dad died and my husband was diagnosed, I serendipitously signed up for the Highlights Foundation online class, “Just Do It” in April. https://inthewritersweb.com/2023/06/. This class became a lifeline of structure and support during my most difficult months – May and June. It pushed me to get up and work on my novel. Every single day. I was moving along at a clip and decided to apply to the “The Whole Novel Workshop,” an in-person retreat at the idyllic Highlights campus in Pennsylvania. I wasn’t sure if this was going to work with my husband’s transplant schedule, but he really wanted me to go. He thought it would be good for me to do something for me. And as it turned out, the transplant was scheduled for the week after I returned from Highlights. The timing was perfect. Our sons flew home to be with my husband while I spent a week in the “Renee Watson cabin,” surrounded by talented writers, inspirational faculty, and the award-winning Highlights cuisine. Oh, and let’s not forget the pair of roosting bald eagles, the white-tailed deer meandering past my cabin, and a rusty red-colored forest right out my window! It was perfect.

 

 

 

There were other ways my writing supported me in a big way. I continued meeting with my always amazing critique group, The Story Spinners, twice a month. Members of my Tuesday writing group, The Nanos, stepped up to host, since I could no longer have people in my house because of my husband’s compromised immune system. I also joined two new online groups: an accountability group from my “Just Do It” class and a critique group of Jewish writers from around the world. I completed my nine years of being the PAL LIAISON for the RMC-SCBWI by moderating the industry panel at the annual Letters & Lines Conference in September and was asked to moderate two more panels at the Denver Festival of Stories, sponsored by Second Star to the Right Book Shop and the non-profit Books To Kids in October. I even got to introduce the keynote speaker, Bruce Cameron!

“Thinking about my writing” also relieved daily stress. I would take walks and ask myself: How can I strengthen my main character’s arc by throwing more obstacles in her way? Is there a better way to describe the setting? What plot twists will surprise my reader? Throwing myself into the world of my books gave me a constructive outlet when I felt overwhelmed, frustrated, or deflated. It was the best way to reflect, regroup, and recharge.

Despite the challenges of the past year, I do have some good news. After 18 days in the hospital, my husband is coming home. Today! The stem cell transplant was successful. He still has months of healing ahead, but we are moving forward. Our younger son earned his MBA and has started a new job. Our older son continues his humanitarian work around the world and is engaged to be married. One niece got married and another had a baby – the first child of the next generation of our family. One of my manuscripts was a finalist for the Golden Pen Award at the RMC-SCBWI Letters & Lines Fall Conference. And my latest novel, the one I workshopped at Highlights, received glowing feedback. It wasn’t easy, but I made it through 2023. And leaning into my life as a writer was a big part of this accomplishment.

How has writing helped you through a personal challenge? Please share your story in the comments.

 

 

 

 

 

 

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Filed under 2023, Middle Grade, RMC-SCBW, Rondi Frieder, Second Star to the Right Book Shop, Uncategorized

Lessons from the Booksellers

By Susan Wroble

Over the summer, I had the opportunity to attend three different events hosted by the Rocky Mountain Chapter of SCBWI that focused on relationships with booksellers. First, RMC’s Perfect Partners webinar featured a panel of five local Indie booksellers:

Later in the summer, the chapter’s PAL (published and listed) group gathered at the Wandering Jellyfish bookstore for a session hosted by Jerilyn Patterson and Carissa Mina. Finally, the RMC Northern Colorado Connect hosted author Susan Kusel, who has held jobs as both a librarian and book buyer, focused on how your book gets into bookstores and libraries.

The three events differed in scope but complemented and built on each other. The biggest takeaway? As Jerilyn Patterson noted, “The big A can’t do community.” That’s the role and the benefit of Indies.

Indie Bookstores and Bookshop.org:

If you are looking for independent bookstores, search IndieBound. Type in a city or a zip code, and you’ll get a map and list of all the local Indies.

Once you know the Indies around you, start using Bookshop. Bookshop.org launched just before Covid as an alternative to Amazon for socially conscious shoppers, and their platform was instrumental in helping Indies survive the pandemic shutdowns.

As an author or illustrator, you can set up a Bookshop link—but don’t! As a creator, you will get back only a very small percentage back on each sale from Bookshop. But if you have an Indie sell your books through Bookshop links, they earn 30% on each sale. That is enough to make a huge difference in their bottom line, and helps keeps these stores stay afloat. Here are the takeaways:

  • As an author or illustrator, select and work with a local Indie. Have the buying link on your website for your books go to that Indie’s bookshop page.
  • When you want to buy a book, go to Bookshop.org, click on “choose a bookstore” on their top menu, and from their map of participating bookstores in that area, click on “Support this Shop!”
  • Don’t post Indie buying links in the same post as Amazon buying links. Amazon already sells 60% of books in the US with a growing market share, and the Indies need all our support.

Developing Relationships with Bookstores:

  • Follow bookstores and engage with them on social media. This engagement can be as simple as taking a selfie outside of their store, perhaps with a book that you bought. Respond to their posts with a share or a comment or an emoji.
  • Attend events at the bookstores.
  • Email or text or message and social media the bookstore to introduce yourself, or talk to them while you are there—they want to hear from you. Megan E. Freeman, RMC Webinar Coordinator, recommends bookstore tourism, visiting Indie bookstores at each place you travel!
  • If you can go into the store in person, give advance notice. This allows them to round up your books to sign—and perhaps, given enough advance notice order additional books for signing.
  • Follow the Indies not only in your area, but also in the area where you grew up. As Susan Kusel noted, developing a relationship at the bookstore near where your mother lives is especially important, because family friendships lead to book purchases!
  • SWAG: Bookmarks are the best. Bookstores can set out your bookmarks on the counter and put them in books in a similar genre to promote your book. Temporary tattoos or stickers are also really popular. Don’t send postcards—the bookstores can’t really do anything with them.
  • Bookstores work with publishing sales reps to order books. If you would like local bookstores to carry your books, you need to notify them very early in the process (as soon as you know release dates and long before the actual release), so that they can order copies.

Launches and Events at Bookstores:

  • Visit all the local bookstores and explain that you are a local author with a book coming out. Give an ARC (Advanced Reader Copy) if possible. Shelf Awareness has free newsletters about newly released books and the book industry. Indie bookstores can tailor the copy of Shelf Awareness that they send to their mailing lists, and they will often tailor that to highlight local authors and illustrators.
  • Select one local Indie as the one you will feature to pre-order signed copies that buyers can pick up in the store, or have mailed from there. Use that bookstore for your book launch.
  • If possible, set up a date to go into the bookstore in advance of your event to plan things out.
  • Work with the bookstore to develop a plan for your event—and it needs to be an event, not just a book signing. Brainstorm activities with the booksellers for events that could generate excitement.
  • Tie the event into your book. For example, Megan E. Freeman, whose middle grade book ALONE is in free verse, held a poetry workshop, and Kaz Windness, whose picture book book SWIM, JIM! is about overcoming fears, hosted a pool party parade.
  • Public speaking can be scary. Consider joining Toastmasters if you need practice in engaging your audience.
  • Publicize your event—bookstores do a lot of different events, so they need your audience. The most successful events are a true partnership. There are events where no one shows up, and the difference between those events and the highly engaged ones is often the amount of advance planning.
  • Celebrate the release of a paperback version as if it is a brand-new book, and plan events.

A Few Notes on Libraries:

Unlike bookstores, libraries are ordering books much later in the release process, often after the books have been released and almost always after the initial reviews have come out.

  • Request that your local library carry your books. It is perfectly acceptable for an author or illustrator to submit a request for their own books—and you can have your friends ask too!

Book Reviews:

Posting a supportive book review is a fabulous way to support other creatives, and it can lead to more sales at bookstores. Goodreads is the world’s largest site for book recommendations. It is owned by Amazon, and you can post the same review in both places. You can post reviews on Amazon without buying the book from them. Collect good karma and post, post, post!

  • As you read mentor texts and comp titles, post reviews of the books you enjoy.
  • Post reviews of books from any group you are in (critique groups, debut groups, SCBWI groups, classes…)
  • If you have friends writing work-for-hire (WFH), post reviews of those books as well. They don’t tend to get reviewed, but those rare reviews are incredible gifts, because they can be used in the author’s press kit and promotional materials.

Looking forward to hearing tips from others — please add your suggestions in the comments!

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Filed under 2022, RMC-SCBWI, Second Star to the Right Book Shop, Susan Wroble, Wandering Jellyfish